Privacy policy

LAST UPDATED: 7th July 2026

We encourage you to read the policy in full by clicking on each of the below headings.

Welcome to Vault Beauty.

1. Introduction

This document sets out the privacy policy of Vault Beauty Pty Ltd (ACN 698 325 012) trading as 'Vault Beauty Trading' (ABN 78 698 325 012) (referred to in this privacy policy as 'we', 'us', or 'our').

We take our privacy obligations seriously and we've created this privacy policy to explain how we store, maintain, use and disclose personal information.

We are committed to preventing serious invasions of privacy and ensuring the protection of your personal information, so you can contact us using the details below if you have any questions or concerns.

By providing personal information to us, you consent to our storage, maintenance, use and disclosing of personal information in accordance with this privacy policy.

We may change this privacy policy from time to time by posting an updated copy on our website and we encourage you to check our website regularly to ensure that you are aware of our most current privacy policy.

2. Types of Personal Information We Collect

The personal information we collect may include the following:

  1. name;
  2. mailing or street address;
  3. email address;
  4. social media information;
  5. telephone number and other contact details;
  6. credit card or other payment information through Shopify and their partners only;
  7. information about your business or personal circumstances;
  8. information in connection with client surveys, questionnaires and promotions;
  9. where you choose to create a beauty profile or receive more personalised or advanced optimised service offerings, optional information about your beauty preferences, skin type, skin concerns or product preferences, such as whether you have skin-related preferences or concerns;
  10. your device identity and type, I.P. address, geo-location information, page view statistics, advertising data and standard web log information;
  11. information about third parties; and
  12. any other information provided by you to us via our website or our online presence, or otherwise required by us or provided by you.

3. How We Collect Personal Information

We may collect personal information either directly from you, or from third parties, including where you:

  1. contact us through our website;
  2. receive goods from us;
  3. submit any of our online sign up forms;
  4. communicate with us via email, telephone, SMS, social applications (such as LinkedIn or Facebook) or otherwise;
  5. interact with our website, social applications, services, content and advertising; and
  6. invest in our business or enquire as to a potential purchase in our business.

We may also collect personal information from you when you use or access our website or our social media pages. This may be done through use of web analytics tools, 'cookies' or other similar tracking technologies that allow us to track and analyse your website usage. Cookies are small files that store information on your computer, mobile phone or other device and enable and allow the creator of the cookie to identify when you visit different websites. If you do not wish information to be stored as a cookie, you can disable cookies in your web browser. For full detail on the cookies we use, see clause 11 (Cookies) below.

4. Use of Your Personal Information

We collect and use personal information for the following purposes:

  1. to provide goods or information to you;
  2. for record keeping and administrative purposes;
  3. to provide information about you to our contractors, employees, consultants, agents or other third parties for the purpose of providing goods or services to you;
  4. to improve and optimise our service offering including to personalise and enhance the customer experience;
  5. to comply with our legal obligations, resolve disputes or enforce our agreements with third parties;
  6. to send you administrative messages, reminders, notices, updates, security alerts, and other information requested by you; and
  7. to consider an application of employment from you.

We may disclose your personal information to cloud-providers, contractors and other third parties located inside or outside of Australia. If we do so, we will take reasonable steps to ensure that any overseas recipient has similar legal safeguards and deals with such personal information in a manner consistent with how we deal with it.

5. Marketing

We may at times send you marketing communications which will be done in accordance with the Spam Act 2003 (Cth) (Spam Act).

If we do, we may use email, SMS, social media, phone or mail to send you direct marketing communications.

Customers may also opt in to receive tailored, bespoke marketing material from Vault Beauty, including brand or customer-customised content relating to trends, products, services or topics they have shown interest in or selected.

Where consent is needed, we will ask you for your consent before sending you marketing communications, except where you:

  1. have explicitly opted-in to receiving email marketing from us in the past; or
  2. were given the option to opt-out of email marketing when you initially signed up for one of our platforms and you did not do so.

You can, at any time, opt out of receiving marketing materials from us by using the opt-out facility provided (e.g., an unsubscribe link on emails we send you) or by contacting us via the details provided at the end of this privacy policy. We will implement such a request as soon as possible, however, cannot guarantee that such a response will be immediate.

6. Security

We take reasonable steps to ensure your personal information is secure and protected from misuse or unauthorised access. Our information technology systems are password protected, and we use a range of administrative and technical measures to protect these systems. However, we cannot guarantee the security of your personal information.

7. Links

Our website may contain links to other websites. Those links are provided for convenience and may not remain current or be maintained. We are not responsible for the privacy practices of those linked websites and we suggest you review the privacy policies of those websites before using them.

8. AI and Automated Tools

We may use automated tools, including Shopify and third-party apps, to analyse website activity, personalise your shopping experience and recommend products. These tools may process information such as browsing, cart and purchase activity. We do not use these tools to make legally significant decisions about you without human involvement.

Where these tools are provided by third parties, such as Shopify or app providers, your information may also be handled in accordance with their own privacy policies.

9. Requesting Access or Correcting Your Personal Information

If you wish to request access to the personal information we hold about you, please contact us using the contact details set out below including your name and contact details. We may need to verify your identity before providing you with your personal information. In some cases, we may be unable to provide you with access to all your personal information and where this occurs, we will explain why. We will deal with all requests for access to personal information within a reasonable timeframe.

If you think that any personal information we hold about you is inaccurate, please contact us using the contact details set out below and we will take reasonable steps to ensure that it is corrected.

10. Complaints

If you wish to complain about how we handle your personal information or believe your privacy has been seriously invaded, please contact us using the details provided below with your name and contact details. We will investigate your complaint promptly and respond within a reasonable timeframe.

11. Cookies

A cookie is a small file that's stored on your computer or device when you visit a website that uses cookies. We may use several different cookies on our Website, for the purposes of website functionality, performance, advertising, and social media or content cookies. Cookies enhance your experience on our Website, as it allows us to recognise you, remember your details and preferences (for example, your log-in details), and provide us with information on when you've visited and how you've interacted with our Website.

11.1 Types of Cookies We Use

The below table sets out the type of cookies we may collect on our Website.

Strictly Necessary Cookies Certain cookies we use are essential for the proper functioning of our Website, without which our Website won't work or certain features won't be accessible to you. For example, we may need to remember data you've inputted from one page to the next in a single session.
Performance Cookies Performance cookies collect information about your use of the Website to help enhance the services we provide to you. We collect information about how you interact with the Website, including the pages you visit and the frequency of your visits. This information helps us identify patterns of usage on the site, collect analytics data, identify issues you may have had on the Website, make changes to enhance your browsing experience, and analyse if our marketing is effective and relevant to you.
Functional Cookies We use functional cookies to improve your experience on our Website and make things more convenient for you. These cookies personalise your experience on our Website based on your preferences, by remembering your details such as your login details or region.

Security cookies are a type of functional cookie, which assist with website and user account security. Load balancing session cookies are used for the duration of the session to distribute user requests across multiple servers to optimize website speed and capacity. We may also use user interface customization persistent cookies to store a user's preferred version of our Website, such as font and language preferences.
Advertising Cookies Advertising cookies are used on our Website to provide you with targeted marketing materials in accordance with your interests and preferences. These cookies remember that you visited our Website, and we may provide this information to third-parties. These cookies usually cannot personally identify you, so your anonymity is typically secured. These cookies ensure that advertisements displayed to you are things that may be of interest to you.
Content Cookies Content cookies are placed by many social media plugins (like plugins that allow you to share content on Facebook), and other tools to enhance the content displayed on a website (for example, services that allow the playing of video files). We integrate these plugins into our Website to improve usability and customer experience. Some of these third party services may place cookies that are also used for the purposes of behavioural advertising or market analysis.
Platform & Plugin Cookies Our Website is built on Shopify, which uses cookies for basic functionality. Various Shopify plugins may also set cookies to enable specific features. You can access the Shopify cookies policy here.

11.2 How Long Will Cookies Remain on My Device?

The amount of time that a cookie remains on your computer or device depends on the type of cookie — cookies are either "persistent" or "session" cookies. Persistent cookies last until they expire or are deleted, so they may remain on your device for as little as 10 minutes to several years. Session cookies last until you stop browsing, so just for the relevant session.

11.3 How Do Third Parties Use Cookies on the Website?

We may use third party analytics cookies to collect information about your interaction with our Website.

We may use Google Analytics and other third-party analytics providers to help process data. To find out more, see How Google uses data when you use our partners' sites or apps.

We may also use Meta Pixel (formerly Facebook Pixel). These tools collect data through cookies about actions you make on our website, such as viewing a page or clicking on a specific link. This helps us track conversions from our ads, optimise advertisements for users, and build targeted audiences for advertisements.

Please note we are not liable for the way Meta uses your information and it is your responsibility to familiarise yourself with their terms. You can access Meta Business Tools Terms here.

11.4 How Do I Control Cookies?

  1. Usually, you can control and manage cookies through your browser. You can control whether or not your browser accepts cookies, how to filter and manage cookies, and how to delete cookies at the end of a session.
  2. If you remove or block cookies, this may negatively impact your experience of our Website and you may not be able to access all parts of our Website.
  3. Many third party advertising services allow you to opt out of their tracking systems, by giving you the opportunity to opt out by way of a pop-up before downloading cookies to your device.
  4. For more information about cookies and how to manage them, visit www.allaboutcookies.org.

12. Contact Us

For further information about our privacy policy or practices, or to access or correct your personal information, or make a complaint, please contact us using the details set out below:

Name: Privacy Officer
Email: support@vaultbeauty.au

Our privacy policy was last updated on 7 July 2026.