Primer

Start with a better base. Discover makeup primers selected to smooth, hydrate, blur and prep the skin before foundation, concealer and the rest of your complexion routine. From lightweight gripping formulas to glow-enhancing and soft-focus finishes, these are the first steps that help makeup sit better and wear more evenly.

COMPLEXION FOUNDATION CONCEALER & CORRECTOR TINTED MOISTURISERS SETTING SPRAY & POWDER
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Primer is designed to create a smoother, more even base before makeup, helping complexion products apply more seamlessly and wear more consistently throughout the day. Depending on the formula, it can also add hydration, soften the look of texture, reduce shine or create a more luminous finish.

At Vault, we curate primers across a range of skin types and makeup preferences, from lightweight hydrating formulas to gripping, blurring and glow-boosting options. Some are designed to help makeup last longer, while others focus more on how the skin looks and feels before foundation goes on.

Choosing the right primer comes down to what you want from the step. Dry or dehydrated skin may prefer something moisturising, while oilier areas can benefit from a more mattifying or smoothing formula. If longevity is the priority, a gripping primer can help give makeup a little more staying power.

Frequently Asked Questions

What does makeup primer do?

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Primer helps prepare the skin for makeup by creating a smoother base. Depending on the formula, it may also hydrate, blur, control shine, add glow or help extend makeup wear.

Do I need to use primer?

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Not necessarily. Primer is an optional step, but it can be useful if you want to improve how makeup applies, address a specific skin concern or help your base last longer.

When should I apply primer?

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Primer is usually applied after skincare and sunscreen, and before foundation, concealer or other complexion makeup. Allow each layer to settle before moving on to the next.

How do I choose the right primer?

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Choose based on your skin and the finish you want. Hydrating primers suit dryness, blurring formulas can help soften texture, gripping primers support longevity and illuminating primers add radiance.

Can I wear primer without foundation?

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Yes. Some primers can be worn alone to smooth, hydrate, reduce shine or add glow even when you are not wearing a full base.